Author Archives: paulbreenbc

More questions than answers

In reflecting on this semester’s Social Media and Digital Business course, I feel like I am walking away with more questions than answers. I mean that in a very positive sense. What I have taken from this class is not all of the answers about how social media and digital businesses will affect our identities and societies in the future, but instead it has instilled a curiosity and inquisitiveness in me to continue to think about these issues in the future.

How Blockchain could disrupt democracy and governance

Mixing Blockchain and Government sounds like a George Orwell novel, but the general consensus seems to be that Blockchain will change democracy and government for the better.

You have one friend request – Add your boss as a friend?

Let’s face it – regardless of whether you are the summer intern, the manager, or the CEO of your organization, everyone stares out into the same social media minefield and wonders about the etiquette and appropriateness of connecting with work colleagues online.

Influencing Corporate America, One Swipe at a Time

We Tweet, we vote, we make conscious consumer choices, but why don’t millennials to use their greatest assets to shape corporate America?

Best of Boston

Many small businesses make the same mistake when it comes to social media – they tend to bombard followers with an endless stream of advertising messages, which followers fail to engage with. Here are a few companies near BC that are using Facebook, Instagram, and Yelp effectively.

Digital Diplomacy

The first Twitter President is testing the rules of Social Media Diplomacy, but the world is shrinking and there are a lot of reasons to be optimistic about how countries, Governments, and their citizens will interact online in the future.

Podcasts – Pay to Play

The podcast industry is changing and someday we will look back in disbelief at the decade where endless amounts of high quality content was accessible at virtually no cost to the consumer.